Spicewood Plumbing has served customers west of Austin, Texas for more than 25 years. Its general manager, Laura Butler, wanted to handle more customer calls and messages without more manual work. The team set up Podium's AI Employee, named Lucy, using a clone of Laura's voice and a greeting that says clearly it is a virtual assistant. Laura also asks Podium's AI Operator about revenue, invoices and technician hours instead of pulling reports herself.
Business type: Contractors & home services. Tool used: Podium AI Employee + AI Operator. Result: Podium reports that nearly 1 in 4 Spicewood jobs is now booked through AI, 25% of collected revenue is credited to AI-booked jobs, and the company handles 123% more leads and 55% more messages per day. Reported in Podium's case study.
Source: Podium (Company case study) · Added Tue, Nov 3 · Last updated 2026-11-03
Podium reports that nearly 1 in 4 Spicewood jobs is now booked through AI, 25% of collected revenue is credited to AI-booked jobs, and the company handles 123% more leads and 55% more messages per day. Reported in Podium's case study. (as reported by the source)
Guide: AI receptionist for small business: real examples and how to set one up
Guide: AI answering service for contractors: real examples and how to set one up
Guide: Podium AI for small business: real examples
Spicewood Plumbing has served customers west of Austin, Texas for more than 25 years. Its general manager, Laura Butler, wanted to handle more customer calls and messages without more manual work. The team set up Podium's AI Employee, named Lucy, using a clone of Laura's voice and a greeting that says clearly it is a virtual assistant. Laura also asks Podium's AI Operator about revenue, invoices and technician hours instead of pulling reports herself.
Podium AI Employee + AI Operator.
Podium reports that nearly 1 in 4 Spicewood jobs is now booked through AI, 25% of collected revenue is credited to AI-booked jobs, and the company handles 123% more leads and 55% more messages per day. Reported in Podium's case study. (as reported by the source)
Pick an AI receptionist that can answer calls and texts and book jobs into your schedule. Give it a name and, if you want, a voice that sounds like someone on your team. Have the greeting say clearly that it's a virtual assistant and what it can help with.
Answers come only from the source. Questions it doesn't answer are left out.
Our own prompt for copying this setup. Swap in your details. Not quoted from the source.
You're the virtual assistant for [plumbing company]. Start every call by saying you're a virtual assistant. Get the caller's name, address and the problem, ask if it's an emergency, and book the next open slot from [schedule]. Send urgent leaks to [on-call number].
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