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Maple (voice AI)

Bring back phone orders at a busy pizzeria with an AI agent

Quick answer

Mootz Pizzeria + Bar in downtown Detroit gets about 95 calls a day, and more than 100 on weekends. Taking orders by phone tied up staff, so it had stopped and sent callers to the website, which often ended in a hang-up. An AI agent now answers wait-time questions and takes phone orders into Toast, paid before pickup.

Business type: Restaurants & cafés. Tool used: Maple (voice AI). Result: At its pace so far, it takes about 3,500 phone orders a year worth about $138,000, and saves the team about 21 hours a week on the phone. These yearly figures come from Maple's own call and order records.

Source: Maple case study (Company case study) · Added Fri, Oct 23 · Last updated 2026-10-23

ToolMaple (voice AI)BusinessRestaurants & cafésTaskAnswering calls, Customer supportSourceMaple case study (Company case study)

How they set it up

  1. Connect the AI agent to your POS (here, Toast).
  2. Have it answer the common questions, like the wait time.
  3. Let it take phone orders and take payment before pickup.
  4. Have it pass only the calls that need a person to staff.

Result

At its pace so far, it takes about 3,500 phone orders a year worth about $138,000, and saves the team about 21 hours a week on the phone. These yearly figures come from Maple's own call and order records. (as reported by the source)

Guide: AI receptionist for small business: real examples and how to set one up

Guide: AI phone ordering for restaurants: real examples and how to set it up

Questions and answers

What does the AI agent do here?

Mootz Pizzeria + Bar in downtown Detroit gets about 95 calls a day, and more than 100 on weekends. Taking orders by phone tied up staff, so it had stopped and sent callers to the website, which often ended in a hang-up. An AI agent now answers wait-time questions and takes phone orders into Toast, paid before pickup.

Which tool did they use?

Maple (voice AI).

What was the result?

At its pace so far, it takes about 3,500 phone orders a year worth about $138,000, and saves the team about 21 hours a week on the phone. These yearly figures come from Maple's own call and order records. (as reported by the source)

How did they set it up?

Connect the AI agent to your POS (here, Toast). Have it answer the common questions, like the wait time. Let it take phone orders and take payment before pickup.

Answers come only from the source. Questions it doesn't answer are left out.

Starter prompt

Our own prompt for copying this setup. Swap in your details. Not quoted from the source.

You answer calls for [Restaurant]. If someone asks about the wait, tell them it's [wait time]. Take pickup orders from this menu only: [menu], take payment, and send the order to our POS. If they need a manager or a large catering order, transfer the call.
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